Calling all gamers...

Hero Up is Help for Heroes’ fundraising challenge that turns game time into real‑world impact – supporting veterans and their families as they rebuild their lives beyond injury.

However you play – mobile, console, PC, tabletop or live streaming – Hero Up lets you turn your passion for gaming into life‑changing support. You can raise vital funds simply by doing what you already love.

Any game. Any time. Anywhere.

Why Hero Up matters

Behind every donation or sponsorship effort is a veteran navigating life after injury or illness – and a family adapting alongside them. While service might end, the need for support doesn’t.

Funds raised through Hero Up help provide:

  • Recovery and rehabilitation support
  • Mental health and wellbeing services
  • Long-term support for veterans and their families as they move forward

Whether you raise £20 or £2,000, every session makes a difference. There’s no right or wrong way to take part – just your way.

    How do I fundraise with Hero Up?

    1. Sign up.

    Set up your personalised fundraising page and choose a gaming challenge that fits around your life. Set the rules, pick the timing, make it yours.

    2. Invite others in.


    Share your challenge, ask for sponsorship, and rally friends, family and followers to support you – or jump in and play alongside you.

    3. Play for a cause.


    Going live? Stream your challenge on Twitch, YouTube or your platform of choice. Post updates as you go and watch the donations roll in.


    More...

    Everything you need to Hero UP

    We’ll support you throughout your Hero Up journey with ideas, inspiration and practical tips – so you can focus on what you do best: playing your game and helping heroes rebuild their lives beyond injury.

    The Events Team is on hand to answer all your questions from Monday to Friday, 9am to 5pm. Whether it’s how to set up a gaming event or fundraising advice, we’d love to hear from you.

    Email: events@helpforheroes.org.uk

    Powered by players. Driven by purpose. Game for something bigger.


    Not a gamer but want to support us?

    There are many ways you can support Help for Heroes in empowering ex-military personnel - all you need to do is just pick the most comfortable way for you.