What we do / Our Campaigns / Cut the Clock

Cut the Clock

We called for the public to help us call time on mental health stigma. We commissioned a study to look at how long it takes Veterans to reach out for mental health support. The results suggested that on average, they take four years* to come forward.


This is too long.

Cut the Clock Stigma Clock

This was our Stigma Clock, which was projected across Landmarks in the UK to highlight the 4-year wait.

Most notably, the clock lit up the Tower of London. You can watch the film of the event here.

We strived to cut the clock and reduce the time it takes for Veterans to come forward by asking our supporters to hold their own events.

Organising events in your community helps build awareness, brings the community together and raises vitals funds that will help us to help those who need it, much sooner.

The delay in Veterans reaching out is partly due to believing civilian services will not understand or support them (28%)* and a fear of being treated differently by friends (25%)*.

Together, we helped 4,194 additional wounded, injured and sick individuals between August 2017 and August 2018.

But even now there are still thousands of Veterans out there who are struggling in silence and unable to come forward. With your support, we can reach them together.

*Results from a survey commissioned by Help for Heroes, December 2018

Help us call time on stigma. Click below to get involved and cut the clock:

Show your support for Heroes in your community. Sign up to or organise a fundraising event in your area and help end stigma. 

Donate today and help us cut the clock, and encourage Veterans to come forward before it's too late.

Help us tell our Heroes they are not alone. Share across your social media channels and spread the message.  

Click here if you, or someone you know, would benefit from our support.

Read our impact report: