Mr Singh's, the family business based in East London making all natural chilli sauces and ground-breaking cooking pastes, is making a donation to H4H with every product in their range.
Two new products join the range in February: Hottest Chilli Sauce and Himalaya Pesto. A further four new products are planned so there will be nine individual chilli sauces and cooking pastes to tempt your taste buds by the end of the year! This month will see Mr Singh’s launched in Sainsbury's; joining existing stockists such as Tesco, Booths, Ocado, Selfridges, and over 400 independent retailers.
Mr Singh’s CEO Kuldip Singh Sahota explained what inspired the family business to choose to support H4H:
“After visiting the Help for Heroes Recovery Centre in Wiltshire, Tedworth House, and meeting a recovering soldier called Josh Boggi, we were inspired to help. As a family and as a business, we decided Mr. Singh's would dedicate some of its profit to Help for Heroes’ mighty cause and support the fantastic work it does for our country's wounded, injured and sick. We have gone on to develop exciting new products to aid our mission to help.
"Additionally, we will create special video recipes and easy cooking ideas for enjoying tasty, healthy food - inspired by stories of the importance of nutrition to their recovery. We hope these ideas will encourage our customers and shoppers around the country to support the Charity by enjoying our sauces and cooking pastes.”
H4H is delighted to welcome Mr Singh’s to our growing range of food and drink products which enable the British public to show their support while out doing their weekly shop, and which is proving very popular with the public and with retailers.