News / Help for Heroes Ale now ava...
Friday 06 February 2015

Help for Heroes Ale now available on draught

Posted by: Help For Heroes | Categories: General , Companies We Work With

It’s an exciting day for Help for Heroes Band of Brothers members Simon Brown, Baz Whittingham and Pete Dunning, as the beer they developed to raise funds for H4H goes on sale today in Marston’s pubs.

Pete, Baz and Simon worked on the beer’s recipe at Marston’s brewery in 2014. The bottled version was launched first in Tesco and has been flying off the shelves! And today sees the launch of the draught Help for Heroes Blonde Ale. 

On a return visit to the brewery to see his finished beer, Simon Brown said: “We wanted a modern-tasting ale and Pete, Baz and I all had a definite idea of how we wanted the beer to taste. We hope pub goers will try the beer and raise a glass to our wounded veterans. If they enjoy the beer and fancy adding a donation to Help for Heroes, even better!” 

6 pence from the sale of each pint will go to H4H and participating pubs will be displaying a collection tin and Help for Heroes wrist bands..

The pump clip for Help for Heroes beer bears the slogan, “Created by Heroes; Brewed by Marston’s; Enjoyed by Everyone. 

Richard Westwood, Managing Director of Marston’s Beer Company said: “We are enormously proud to be associated with Help for Heroes. Everyone involved in this project has been bowled over by the fantastic work that they do with injured Servicemen. We hope that the beer will raise awareness for the work done by the Charity as well as raising some money through beer sales and donations.”