News / Fundraising Idea - Boot Camp
Monday 10 June 2019

Fundraising Idea - Boot Camp

Posted by: Help For Heroes | Categories: Fundraising

Fundraiser Amanda Secker is taking on the 100km Dixons Carphone Race to the Stones ultra-marathon this July and fundraising in support of our Veterans and their families. Beginning in the Chilterns before rising up over the North West Downs and finishing at the Avebury Stones, Amanda is hoping to run as much of the iconic Ridgeway path as possible.

Amanda, who is from the West Midlands, chose to raise money for Help for Heroes as she has friends and family members who have served and are currently serving in the military. 

As part of her fundraising for this epic challenge, Amanda decided to organise a boot camp event at her gym in May which raised an incredible £700! Blown away by the success of the event and the support she received from the gym staff and fellow members, she was keen to share some of her top tips:

“First of all, I made sure to approach the gym manager with my idea for a fundraising boot camp as soon as possible”, Amanda explained, “To allow plenty of time to get all the necessary permissions and risk assessments in place ahead of the day.”

Getting the staff involved at an early stage and keeping them well informed throughout the planning process meant they really got on board with the idea. This included agreeing to re-schedule their classes to help accommodate the boot camp and getting a cycle machine set up in reception which they did continuous stints on between 6am-10pm to encourage additional donations.

Amanda emphasised the importance of publicising the event sooner rather than later, “I arranged with the manager to get some information on the screens in the gym a couple months beforehand and created lots of eye-catching posters which I put up around the building. I also posted on the gym’s Facebook group to spread the word.”

The boot camp attendees donated £10 each for a place in the popular military-style fitness session that was led by a qualified instructor. The event was open to both members and non-members which meant it was also a great opportunity for the gym to show off its facilities. 

Amanda contacted the Help for Heroes Events Team to register the event and to arrange for a collection bucket and some promotional items, including a banner, balloons, wristbands and pin badges to be delivered to the gym ahead of time. This brightened up the space, reminded people about the cause they were supporting and provided a great backdrop for the photographs that participants shared with their social networks to encourage more donations following the event.

Amanda said that it was worth taking the time to organise the boot camp and that she was “Overwhelmed to see so many people support it”. She can now really concentrate on her training for the 100km Race to the Stones, knowing that she is set to surpass her fundraising target!