Fundraising Idea - your JustGiving page

Wednesday 22 August 2018

Fundraiser Andy Erskine, 52 has broadened his experience of endurance events from cycling to running, taking on ultra-marathon Race to the King earlier this year with his friend and fellow Help for Heroes supporter, Carl. As Andy’s son and brother-in-law have both served in the military, he saw taking part and fundraising as 'a good opportunity to give a little back to the people who help the brave men and women who serve their country so selflessly'.

Andy shares his wisdom on the benefits of setting up and managing an active JustGiving page to help smash any fundraising target: “it's really easy to set up your page, so make sure that you personalise it as much as possible. Regular informative updates to your page will be beneficial in keeping your donations rolling in. Look at the range of materials and support available to you and try to fundraise in traditional as well as online ways.

“Start your fundraising at the earliest opportunity to help you reach your target earlier, and then you can push the bar a little higher".

Here are Andy's top tips for using JustGiving:

Update your profile
Make sure you upload a photograph to your profile. Due to the large number of fundraisers using JustGiving, it really helps to have a clear visual indicator of your identity to your potential donors.

Tell your story
Give some background to the challenge you are undertaking, and why you have chosen to raise money for Help for Heroes. If you can personalise your motivation, then people will be more likely to empathise with your reasons and more likely to donate to your cause.

Share your milestones
Update your page when training goals or significant milestones are reached. JustGiving can share your updates on Facebook and this helps to keep the fundraising on track as it can mean an uplift in donations. It's a nice way to remind people that you are still looking for sponsors, whilst keeping your existing donors updated on your efforts.

Offline sponsorship
JustGiving has various templates to help with publicity and offline sponsorship, which can also be personalised with your story. Some people, for example work colleagues may prefer to donate in this way, and the advantage is that you can leave forms at work even if you aren't going to be there. Just remember to collect all your donations after the event!

Enjoy it
Most importantly have fun raising funds, and don't be afraid to ask the Charity for help if you need it.

Related

Fundraising Idea - Games and Competitions

Tuesday 13 November 2018

Fundraiser Jules Adcock explains how competitions the whole family can take part in can help increase your fundraising.

Read More

HOLLYWOOD AND THE WEST END UNITE TO PAY TRIBUTE TO ARMED FORCES

Thursday 8 November 2018

‘The Hero – A West End & Friends Tribute’ pays thanks servicemen and women around the World and is raising money for the UK charity, Help For Heroes.

Read More

Military charities join forces to give hope to Veterans this Christmas

Monday 8 October 2018

This Christmas, hundreds of Veterans and their families will be struggling. Help for Heroes and Walking With The Wounded (WWTW) are joining forces thi...

Read More