Supporting our Armed Forces community since 2021.

Aqua Pura, simply meaning pure water, has been bottling water in the Eden Valley in Cumbria for 30 years. Filtered through ancient mineral-rich rocks, Aqua Pura produces naturally pure mineral water with a clear and refreshing taste.

During the first year of our partnership, Aqua Pura raised an incredible £30,000 through the sale of its Still Water 500ml multipacks of 12 and Sparkling Water 500ml multipacks of 8.

Now in the second year of our three-year partnership, Aqua Pura aims to raise at least £90,000 in support of our veterans and their families. 

Aqua Pura staff witness recovery first-hand

Veterans and families at one of our Sport, Activity and Fellowship days had a visit from our friends at Aqua Pura, with everyone taking part in lots of fun stuff like archery, crossbow, sailing, kayaking and Indian canoes.

Members of Team Aqua Pura were interested to find out how the money that Aqua Pura is raising can really help veterans and their families on the ground.  "You can see how important it is to veterans and just encouraging people to be out and about; there's no pressure on today and it's just about having fun. It's been a really interesting learning journey; I think many people's perceptions of what a veteran is, is quite different to the truth."


As a company, we are proud to partner with Help for Heroes. The Charity is close to the hearts of many people here at Aqua Pura. As well as working alongside a number of veterans in the business, many employees have family members, friends or ex-colleagues who have benefited from the amazing work Help for Heroes does."

Terri Cooper

Marketing Manager at Aqua Pura

Interested in becoming a charity partner? Get in touch with our team today.

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